Seeking Synchronicity found that one of the biggest obstacles to a successful virtual reference service was getting users to simply know the service existed. How do you find your users online? How do they find you?
Look at what signs have been effective in letting users know about the service. What works best in both drawing users’ attention and getting them to know what the service is about? With our constantly changing technical vocabulary, are you really saying what you want to say?
Date: 17 May 2012
Time: 1:00 PM–2:00 PM, Eastern
Speakers: Joanne John, coordinator of Enquire, the UK’s national public library virtual reference cooperative, and Bill Pardue, librarian at Arlington Heights Memorial Library in Illinois.
Register for this event